I am the owner of ExpertSalonMarketing.com and www.salonmarketingstarterkit.com .We provide Hair Salons and Spa Salons and Beauty Salons owners with an all in one solution for harnessing the full potential of their salon or spa.
We focus on the technical aspects of the salon marketing ideas, which allow you to do what you do best….run your business.
I have operated my own businesses for over 30 years both in the U.K. and Australia. I owned and operated a multi salon business in Australia for many years.
Since the global financial crisis I identified a big shift in the marketing needs of salons and made a conscious effort to work more ‘on’ the business and not ‘in’ the business, which is quite a difficult transition that many business owners have difficulty with.
I had to change what I did and decided to embrace the internet. It wasn’t easy, as I had to learn all the buzz words like SEO (search engine optimization), clicks, Google Adwords, and other Google services.
That’s how ExpertSalonMarketing.com came into fruition.
With my developing salon marketing ideas, techniques and strategies learned, I was able to combat a very difficult market and still maintain a steadily increasing income stream.
I have now surrounded myself with a team of experts to drive salon marketing to the next level so that more salon owners can embrace these new changes in a simple and affordable way.
That’s me, no frills just hard work over the years and I am sure you can relate to that and agree that working in the salon industry is hard work.
Salon Marketing Ideas for your Salon.